Running a music event of the magnitude of Splendour in the Grass requires precise coordination and planning.

Running a music event of the magnitude of Splendour in the Grass requires precise coordination and planning. Every aspect of the 3-day event must run like clockwork for the event to maintain its prestigious reputation as one of Australians most popular music festivals.
This year saw 35,000 music lovers converge on the North Byron Parklands, a 256ha block of land specifically chosen for its natural amphitheaters. Some choosing to camp on the grounds, while others chose to be bussed from Byron and other close by locations.
The scale of planning required to make an event like this run smoothly can not be overstated. Below are just some of the dynamics to be contended with:
- Fence jumping and trespassing
- Public safety, and traffic flows
- Accommodating Police and Security requirements
- Limiting the size of bags allowed into the venue
- First Aid and health
- Pre and post facility management
Historically, the tools used to plan events like these are 2D maps (like Google Maps), printed out and drawn on. Accessible only to the individuals that have them, with no ongoing record of documentation for future events.
This year, Unleash live supplied the event organizers with detailed 3D models, 2D Orthomaps, Virtual Reality immersive environments and a Point Cloud to transform the way planning and preparation are conducted. With the assistance of certified drone pilots, the team set about converting over 800 geo-tagged 4K resolution images of the site on the day of the event to capture a near real-time representation of the site in true detail.
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The powerful platform converts all of the data captured within each image to create a 3D environment allowing the viewer to navigate through the site and orientate their planning and management in an immersive, life-like format. These models can be displayed and manipulated on any web, tablet or mobile browser interface.
Book a time with a specialist to learn how your organization can take advantage of Modeling and VR
Modeling and VR are just the start of how event management is being transformed. The Unleash live platform can live stream from multiple devices across a dispersed site pulling into one command center, providing a centralized real-time view for organizers. With the added power of A.I. detection, organizers can identify potential flash incidents, spot fence climbers, count and manage crowd flow and other security-related use cases without the need for staff to be glued to the screen.
Get in touch to learn more about how Unleash live is transforming event management through Virtual Reality immersion, powerful 3D models and A.I. powered live streaming.
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